Printing's Alive

Welcome to Printing's Alive—the podcast that explores everything print and beyond! From traditional techniques to modern innovations, we dive into how print shapes industries, businesses, and our everyday lives

From Comics to Car Wraps: Greg Horn on Printing, AI, and the Art of Collaboration

S1 E38 • Oct 7, 2025 • 59 mins

In this episode of Printing's Alive, Warren Werbitt welcomes Greg Horn to discuss his journey in comics and art techniques. Greg shares challenges in printing, color matching, and the internet's impact on comic art. They explore digital tools, preparing for Printing United, and collaborations for printing samples. The conversation shifts to Greg's freelance work, digital challenges, and designing comic book covers. They discuss enhancing prints with special effects, celebrity collaborations, and large format printing. The episode addresses AI's role in art, ethical concerns, and future prospects. Wrapping up, Greg talks about his website, event schedule, and offers discounts for listeners, expressing excitement for Printing United.

Key Points

Greg Horn has been a pioneer in blending traditional and digital techniques for comic book art, starting with hand-drawn sketches and then digitally enhancing them.
The early days of digital art in the comic industry were challenging due to limited technology, but now most cover artists use digital painting techniques.
Modern advancements in digital printing and embellishments allow for more vibrant and detailed comic book covers, enhancing the overall visual impact of the artwork.

Speakers

Warren Werbitt

Host • 44%

Greg Horn

Guest • 56%

Chapters

0:00	Introduction and guest welcome
1:09	Greg Horn’s background in comics and early art techniques
4:56	Printing challenges, color matching, and technological changes
9:33	Impact and benefits of the internet on comic art
12:12	Learning curve with digital tools and preparing for Printing United
17:11	Collaboration and printing samples at Printing United
23:07	Greg Horn’s freelance, advertising work, and digital challenges
29:24	Designing comic book covers and understanding content
34:21	Enhancing prints with special effects and celebrity collaborations
43:22	Large format printing, car wraps, and AI in art
48:46	Ethical concerns and future of AI in art
51:18	AI tools, limited edition prints, and marketing strategies at Printing United
53:22	Signing prints, marker challenges, and encouraging event visits
54:45	Greg Horn's website, event schedule, and discounts for listeners
56:02	Excitement for Printing United, participating companies, and closing engagement
58:03	Final discount offer and farewell

Transcript

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