Printing's Alive
Welcome to Printing's Alive—the podcast that explores everything print and beyond! From traditional techniques to modern innovations, we dive into how print shapes industries, businesses, and our everyday lives
Revolutionizing Print: Katelin Shanks on Automation, AI, and the Future of Printing
In this episode of Printing's Alive, Warren Werbitt chats with Katelin Shanks from Racami about software implementation in the print industry. They discuss planning challenges, building internal teams, and the importance of communication. The conversation covers print automation trends, investment sizing, and common implementation issues, with a focus on AI's impact. Katelin offers insights on vendor relationships, solution architecture, and ROI. They also discuss Racami's platform and AI's future role. This episode provides valuable advice for small to medium-sized printers, stressing education, human interaction, and cautious AI adoption.
Key Points
- Effective automation in print shops not only streamlines workflows but also significantly increases throughput without the need for additional labor or equipment investments.
- The success of implementing new software hinges on having a dedicated internal team and maintaining open, collaborative communication with the vendor throughout the process.
- Understanding and aligning with the evolving expectations of customers, especially the seamless integration of print and digital communications, is crucial for staying relevant and competitive in the industry.
Chapters
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| 52:32 | |
| 54:23 | |
| 55:00 | |
| 59:38 |
Transcript
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