Printing's Alive

Welcome to Printing's Alive—the podcast that explores everything print and beyond! From traditional techniques to modern innovations, we dive into how print shapes industries, businesses, and our everyday lives

Inspiring the Future of Print: Youth Initiatives, Diversity, and Embracing Innovation

S1 E19 • May 27, 2025 • 57 mins

In this episode of Printing's Alive, Warren Werbitt is joined by Paul Stead, Georgina Hebbard, and Lara Vigar to delve into the Young People in Print (YPIP) initiative and its significance for the industry. The discussion covers the guests' backgrounds and their journey into print, highlighting programs like ASL's apprenticeship and the Printing Charity's Rising Stars. They explore the transition from social media to print, emotional connections to the medium, and the importance of diversity. The conversation addresses gender and age demographics, funding for YPIP, and perceptions among youth. Emphasizing communication across generations, the episode encourages young individuals to consider print careers and discusses AI's evolving role.

Key Points

Young People in Print (YPIP) connects schools and colleges with print companies to attract younger talent into the print industry.
The print industry, often seen as old-fashioned, has evolved technologically with advanced, user-friendly machinery that doesn't require getting dirty.
ASL actively supports young employees through formal apprenticeship programs, fostering a supportive and progressive work environment.

Speakers

Warren Werbitt

Host • 41%

Paul Stead

Guest • 28%

Georgina Hebbard

Guest • 21%

Lara Weigard

Guest • 10%

Chapters

0:10	Introduction and guest presentations
2:56	Young People in Print (YPIP) initiative and its importance
6:15	Guest backgrounds and entry into the print industry
9:15	Customer engagement and the social media to print transition
11:40	ASL's apprenticeship and the Printing Charity's Rising Stars programs
17:37	Personal experiences and emotional connections to printing
24:04	Gender and age demographics in the print industry
26:13	Funding for YPIP and its impact on the industry
31:58	Perceptions of the print industry among youth
34:21	Educating customers and dispelling industry misconceptions
43:11	The value of communication and learning across generations
47:00	Encouraging youth to consider print careers and discussing AI's role
52:08	Final encouragements and importance of diversity in print
55:08	Closing remarks and call to action

Transcript

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